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Meet our team of B2B marketing
nerds.



why workaletta?



You know the deal if you've been in the technology sector for a while. As hard as you try, you never seem to have enough content, as your audiences and internal teams are always hungry for more. Workaletta is a small firm that can push out a lot of content. We're also not shy about using the latest technology to help you scale your content marketing efforts while leveraging years in the technology sector to ensure your content hits the right notes regardless of what channel you are using.



THE PEOPLE BEHIND THE SCENES



JOHN KATSOULIS



Founder, Digital Marketing Leader



John has spent the past 20 years working for technology companies across lines of business and focus areas to transform their operations and make them perform better. As the founder of Workaletta Inc., he uses his knowledge of the B2B SaaS sector to help customers achieve their content and product marketing objectives.


Follow John on LinkedIn.

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JOANNE GORE



President, Joanne Gore Communications
Advisory Board Member, Workaletta



Joanne, president of Joanne Gore Communications (JGC), is a B2B marketer who's passionate about print. She has spent more than 25 years helping software, hardware, print, and manufacturing companies around the world stretch their marketing dollars and attract a new generation of buyers with programs that generate awareness, engagement, and growth.


Follow Joanne on LinkedIn.



LISA VAN DE VEN



Senior Editor and Copywriter
Workaletta, Type A Communications



Lisa has spent the past 20 years working with organizations, big and small, in both the B2B and B2C sectors to create compelling content that drives engagement and revenue. Lisa also works closely with clients to establish their corporate voice and brand standards, better understand their content needs, and create the required materials to meet their goals.


Follow Lisa on LinkedIn.



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